Introduction to the Speechmaking Process
Fifteenth Edition Leonard, Ross, © 2021, 419 pages
Relevant theory and pragmatic student needs have guided the content decisions for most of Introduction to the Speechmaking Process. This new edition also recognizes the importance and influence of technology and therefore integrates its understanding and use throughout the book.
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Online eBook + Lab978-1-5178-0562-3 |
Online eBook + Lab | 978-1-5178-0562-3 (9781517805623) | $22 | $29 |
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Unbound textbook | 978-1-5178-0558-6 (9781517805586) | $43 | $61 |
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Instructor Manual
The Instructor's Manual consists of chapter summaries, learning objectives, key terms, chapter and lecture outlines, peer-reviewed articles and YouTube videos, lecture suggestions and classroom activities to better assist you with your teaching curriculum.PowerPoint Slides
This PowerPoint™ slide set combines figures, tables and text to further illustrate the principles discussed in the text.Student Lab with 100 Famous Speeches
Students have free access to BVTLab, where they can find multimedia files (text, audio and/or video) for 100 famous speeches.http://www.bvtlab.com/speeches.php
Exam Bank (Blackboard)
The Blackboard Test Bank contains questions in a variety of formats including multiple choice, true/false, short answer, and essay questions. This file is an archive of per-chapter zipped Blackboard pool files.Exam Bank (Canvas QTI)
The Canvas QTI Test Bank contains questions in a variety of formats including multiple choice, true/false, short answer, and essay questions. This file is an archive of per-chapter zipped QTI pool files.Exam Bank (Word)
The Exam Bank contains questions in a variety of formats including multiple choice, true/false, short answer, and essay questions.Quiz Bank (Blackboard)
The Blackboard Quiz Bank contains questions in a variety of formats including multiple choice, true/false, short answer, and essay questions. This file is an archive of per-chapter zipped Blackboard pool files.Quiz Bank (Canvas QTI)
The Canvas QTI Quiz Bank contains questions in a variety of formats including multiple choice, true/false, short answer, and essay questions. This file is an archive of per-chapter zipped QTI pool files.Quiz Bank (Word)
The Quiz Bank contains questions in a variety of formats including multiple choice, true/false, and short answer questions.Homework Bank (Blackboard)
The Blackboard Homework Bank contains questions in a variety of formats including multiple choice, true/false, short answer, and essay questions. This file is an archive of per-chapter zipped Blackboard pool files.Homework Bank (Canvas QTI)
The Canvas QTI Homework Bank contains questions in a variety of formats including multiple choice, true/false, short answer, and essay questions. This file is an archive of per-chapter zipped QTI pool files.Homework Bank (Word)
The Homework Bank contains questions in a variety of formats including multiple choice, true/false, and short answer questions.Excerpts
Description
Good communicators are almost always knowledgeable in the critical areas of the
communication process, perception, language, logical thinking, and presentation.
Introduction to the Speechmaking Process addresses all of these important areas and relates them eclectically to effective and responsible public speaking.
The most important educational goals of this book are:
2. The year of this publication marks a trying time in our country with the arrival of COVID-19. Many colleges across the country moved to an online format, and speech classes were among the courses affected. Recognizing that, however long the pandemic lasts, online learning is here to stay, we added a number of vignettes throughout the text regarding important points to consider when becoming an online student and presenting speeches online. We refer to these vignettes as Considerations.
3. The chapter on research has been updated to address typical student approaches to researching their speech and to facilitate the student who may no longer be able to do research in a brick-and-mortar library.
4. We have chosen to split the two chapters of persuasion and logical thinking into three related but distinct chapters: The Process of Persuasion, which lays out the theory of persuasion including influence, motivation, and attitude as well as introducing and discussing Aristotle’s three proofs; Speeches to Persuade, which provides an explanation of the types of speeches and provides specific organizational structures with examples as well as discussing the special ethical considerations in persuasion; and Logical Reasoning and Argument, which provides a deeper understanding into logical reasoning patterns and fallacies.
5. The final chapter has been completely rewritten to provide a stronger introduction to group communication and address the experiences students will encounter when working in groups. The chapter closes with presentation guidelines that briefly summarize the speaking skills taught throughout this text.
6. Major critical thinking elements are still a main focus in the chapter on persuasion, which will assist the student in designing and evaluating arguments. However, the practical skills taught throughout this book contribute to personal critical thinking development.
7. The Learning Projects have proved to be useful for instructors, so they remain in the Online Instructor Resource Manual. This should continue to facilitate the instructor in choosing particular chapter assignments for their students while reducing the size of the text, thus working toward maintaining a low-priced textbook.
8. At the suggestion of review, we have continued to bold important terms, providing the definition, and have added to the glossary of terms at the end of each chapter and in the back of the text to be more helpful for the student.
9. On a visual note, we have updated much of the supporting visual content and have provided an easier-to-read layout, with speech example insets rather than having them integrated within the text. We believe this will be much more appealing to the reader.
The most important educational goals of this book are:
- To help students become effective critical thinkers, language users, organizers, and ethical purveyors of informative and persuasive messages.
- To help students learn that receivers are coactive participants in the communication process who affectively, cognitively, and/or behaviorally respond to and “cocreate” messages.
- To help students understand that meaning is heavily dependent on one’s experience and the realities their social constructions allow.
- To help students transfer the communication fundamentals learned from public speaking to all other forms of communication.
New to This Edition
1. We have added a full chapter, The Confident and Ethical Speaker, to guide students toward dealing with communication apprehension as well as offer a thorough explanation of what it means to be an honest and ethical speaker. In both areas, we present theory while also providing clear practical steps that students can take to increase their confidence and integrity as public speakers.2. The year of this publication marks a trying time in our country with the arrival of COVID-19. Many colleges across the country moved to an online format, and speech classes were among the courses affected. Recognizing that, however long the pandemic lasts, online learning is here to stay, we added a number of vignettes throughout the text regarding important points to consider when becoming an online student and presenting speeches online. We refer to these vignettes as Considerations.
3. The chapter on research has been updated to address typical student approaches to researching their speech and to facilitate the student who may no longer be able to do research in a brick-and-mortar library.
4. We have chosen to split the two chapters of persuasion and logical thinking into three related but distinct chapters: The Process of Persuasion, which lays out the theory of persuasion including influence, motivation, and attitude as well as introducing and discussing Aristotle’s three proofs; Speeches to Persuade, which provides an explanation of the types of speeches and provides specific organizational structures with examples as well as discussing the special ethical considerations in persuasion; and Logical Reasoning and Argument, which provides a deeper understanding into logical reasoning patterns and fallacies.
5. The final chapter has been completely rewritten to provide a stronger introduction to group communication and address the experiences students will encounter when working in groups. The chapter closes with presentation guidelines that briefly summarize the speaking skills taught throughout this text.
6. Major critical thinking elements are still a main focus in the chapter on persuasion, which will assist the student in designing and evaluating arguments. However, the practical skills taught throughout this book contribute to personal critical thinking development.
7. The Learning Projects have proved to be useful for instructors, so they remain in the Online Instructor Resource Manual. This should continue to facilitate the instructor in choosing particular chapter assignments for their students while reducing the size of the text, thus working toward maintaining a low-priced textbook.
8. At the suggestion of review, we have continued to bold important terms, providing the definition, and have added to the glossary of terms at the end of each chapter and in the back of the text to be more helpful for the student.
9. On a visual note, we have updated much of the supporting visual content and have provided an easier-to-read layout, with speech example insets rather than having them integrated within the text. We believe this will be much more appealing to the reader.